#GuildChat for 06/26/20: Taking Content From Dull to Delightful

#GuildChat returns to Twitter this Friday, June 26 starting at 11am PT / 2pm ET. Our topic is Taking Content From Dull to Delightful.

Many of us have been there before: you’ve been asked to create some sort of learning experience or support, but the content you’re working with is so dull it puts even you to sleep. But we’ve also seen examples out there where people have taken topics we typically think of as boring and have managed to make them captivating instead. Yes… even for dreaded compliance training!

This week we’re talking about how to make that journey from sleep-inducing to making people want more. We’ll share thoughts and ideas for how to rework the content, restructure things around it, and get people on board with a new approach. So join us for the one hour chat this week as we collaborate on how to rethink what dull content can become.

Prospective questions:

Q1 Sometimes because of legal requirements you have content that’s boring but can’t be altered. How can you make going through this content more palatable to the people who have to read it? #GuildChat

Q2 SMEs sometimes give us content dumps that they’re hesitant to trim. What are some ways to help them to get on board with making content shorter? #GuildChat

Q3 Thinking just about copy/scripts, what are some writing techniques that can improve boring content and make it more interesting to people? #GuildChat

Q4 Games and or gamification approaches can be useful. How do you determine if they’re appropriate for the content? #GuildChat

Q5 What ways have you seen video used effectively to improve dull instructional content without seeming bolted on? #GuildChat

Q6 Stories are a great way to connect content to a learner. What are some approaches to developing rich, authentic stories? #GuildChat

Q7 Tools on their own can’t magically make the content interesting, but they can enable new approaches. What are some tools you’ve used to assist you with overall content improvement? #GuildChat

Q8 Here’s a topic: Proper use of a warehouse ladder. What are some ways you could encourage your audience to WANT to complete training on this? #GuildChat

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